Rock The Strip
October 3rd
Get ready to Rock The Strip! Classic Rock 98.5 is taking over Jefferson Avenue in Cookeville for a high-octane celebration of classic cars, muscle cars, hot rods, great music, and good times. Think old-school rod run meets classic rock—with Jefferson Avenue becoming the place to cruise, park, hang out, and show off your ride.
Whether you’re bringing a car or just coming to check them out, Rock The Strip is free to enjoy and open to everyone.
Admission Free
ROCK THE STRIP
Saturday, October 3, 2026 | Jefferson Avenue | Cookeville, Tennessee
VENDOR MARKET HOURS
Saturday, October 3, 2026
1:00 PM – 9:00 PM
Vendors should plan to remain set up and open for the full duration of vendor market hours.
VENDOR BOOTH OPTIONS
10' x 10' Booth — $75
10' x 20' Booth — $120
10' x 30' Booth — $150
Booth fees reserve your designated space only. Vendors are responsible for providing all equipment needed for their setup, including tents, tables, chairs, displays, weights and other supplies.
IMPORTANT VENDOR INFORMATION
No power or electricity will be provided.
Vendors requiring electricity must provide their own generator or alternative power source. Generators must be safe for public event use and positioned so they do not interfere with neighboring vendors or attendees.
Vendors should come prepared for an outdoor event and bring appropriate tent weights. Tent stakes may not be permitted in paved parking areas.
Specific load-in instructions, parking information and booth assignments will be provided to registered vendors prior to the event.
VENDOR LOCATIONS
Vendors will be placed throughout several participating parking lots along Jefferson Avenue, creating multiple areas to shop and explore throughout Rock the Strip. You will also be mentioned on Classic Rock 98.5 Social media and be able to enjoy the publicity that Cookeville Communications has to offer.
Towne Plaza / Gabe's
Approximately 350 feet of prime vendor space
Tractor Supply Parking Lot
Approximately 250 feet of prime vendor space
Big R Farm & Home Parking Lot
Approximately 500 feet of prime vendor space
Stock Yard Parking Lot
Approximately 200 feet of prime vendor space
Payless Parking Lot
Approximately 153 feet of prime vendor space
Mall Parking Lot
Approximately 250 feet of prime vendor space
Vendor locations and individual booth assignments will be determined by event management.. you are more than welcome to request where you would like to be.
READY TO ROCK THE STRIP?
Choose your booth size, complete your vendor registration and get ready to join us on Jefferson Avenue for Rock the Strip!
Saturday, October 3 | 1–9 PM | Cookeville, TN
Become a Vendor
Choose your booth size and book your spot today!
ROCK THE STRIP | VENDOR SPACE
Saturday, October 3 | Jefferson Avenue, Cookeville
Join us for Rock the Strip as Jefferson Avenue comes alive with classic cars, live music, food, shopping and local businesses!
Vendor spaces are available in 10'x10', 10'x20' and 10'x30' sizes. Registration includes your designated space only. Vendors must provide their own tent, tables, chairs, displays, generator if electricity is needed, and water if needed.
You may request your preferred location along Jefferson Avenue during registration. We will do our best to accommodate requests, but specific locations are not guaranteed.
Vendors will receive exposure through Rock the Strip’s online promotion and Cookeville communications
Please Note: Vendor fees are non-refundable. Vendor categories may be limited to prevent excessive duplication.
ROCK THE STRIP | VENDOR SPACE
Saturday, October 3 | Jefferson Avenue, Cookeville
Join us for Rock the Strip as Jefferson Avenue comes alive with classic cars, live music, food, shopping and local businesses!
Vendor spaces are available in 10'x10', 10'x20' and 10'x30' sizes. Registration includes your designated space only. Vendors must provide their own tent, tables, chairs, displays, generator if electricity is needed, and water if needed.
You may request your preferred location along Jefferson Avenue during registration. We will do our best to accommodate requests, but specific locations are not guaranteed.
Vendors will receive exposure through Rock the Strip’s online promotion and Cookeville communications
Please Note: Vendor fees are non-refundable. Vendor categories may be limited to prevent excessive duplication.
ROCK THE STRIP | VENDOR SPACE
Saturday, October 3 | Jefferson Avenue, Cookeville
Join us for Rock the Strip as Jefferson Avenue comes alive with classic cars, live music, food, shopping and local businesses!
Vendor spaces are available in 10'x10', 10'x20' and 10'x30' sizes. Registration includes your designated space only. Vendors must provide their own tent, tables, chairs, displays, generator if electricity is needed, and water if needed.
You may request your preferred location along Jefferson Avenue during registration. We will do our best to accommodate requests, but specific locations are not guaranteed.
Vendors will receive exposure through Rock the Strip’s online promotion and Cookeville communications
Please Note: Vendor fees are non-refundable. Vendor categories may be limited to prevent excessive duplication.
A full day of good old-fashioned fun.
Frequently Asked Questions
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Your admission is free! Come see everything Jefferson Avenue has to offer
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Festival activities take place throughout the day, starting at 1:00 PM
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Yes! Lawn chairs are encouraged for festival areas and live music sections unless otherwise posted.
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Absolutely. The Festival is designed for all ages with shopping, food, entertainment, classic cars, and activities for the whole family.